Archive for category: How-Tos and Tips

10 Working Ways Of Engaging Your Online Audience

September 1, 2012 7:53 am How-Tos and Tips, Online Marketing

Writing for the web is tough. Here are 10 web writing guidelines that will keep your audience engaged. They teach you how to go past your audience’s distraction and make your story stand out. 1. Keep it short Most people on the web scan your page. They don’t read it. Usability expert Steve Krug says […]

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How to grow your business with social network sites

August 29, 2012 8:03 am How-Tos and Tips, Social Channels

Facebook, Google+, Twitter, Pinterest and LinkedIn are social networks offer gigantic user base, at least quite enough to create brand advocacy across the internet. Here are ways of using the social network services (SNS) to increase brand awareness and conversion of users into customers. If your businesses doesn’t realise the importance of social networks, or you often […]

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Twitter 101 – Tweeting Basics

April 17, 2012 2:30 pm How-Tos and Tips, Social Channels

Here’s a fast track guide to getting along with Twitter and Tweeters!   Its a gentle guide for the emerging best practices. Why Use Twitter There are many reasons to use Twitter, but here are my top three. Branding. The more others refer to you or “retweet” what you tweet, the greater your reach. Extend your […]

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Title Tags in Content Marketing

March 20, 2012 11:02 am How-Tos and Tips, Search Engine Stuff

Dot the Is & Cross the Ts Title tags are the nuclear warheads of content marketing. While they contain only a very small mass — roughly 65 characters — they pack an unbelievable punch. Because of title tags’ enormous impact on SEO, social sharing and conversion, content marketers should know how they work, and how […]

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