Latest Articles

Get With The Times or Die – Cloud and the NBN

August 1, 2013 5:03 am Trends

If you don’t start integrating cloud solutions and mobile working conditions, your business won’t last. It’s a grim message – but that’s the reality… Business leaders who don’t believe they need to adapt to the new world of work will soon find they simply can’t compete with those who are – especially when the NBN […]

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Social Media Statistics Australia

July 22, 2013 1:32 am Social Channels, Trends

Compared to April’s stats where we saw a decrease in the number of users on Facebook, LinkedIn, WordPress & Tumblr users, May’s stats shows these social network’s are fighting back with users numbers back on the rise. Find out more below. Here are the results you have been waiting all month for: Facebook – 11,534,540 […]

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Problems with Mozilla Firefox and PDFs

July 13, 2013 1:50 pm How-Tos and Tips

. Problems with reading PDF documents using Firefox Have you seen the ‘problem’ alert that appears when viewing large or complex PDF documents within Firefox? Well if you have, you are not alone.  Firefox is a little buggy with it’s inbuilt PDF Viewer.. Problem When viewing PDF files using Mozilla Firefox, a bar may appear […]

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Depositing Your Fans into Your Bank Account

July 12, 2013 3:32 am ROI, Social Channels

Social media isn’t about getting as many fans and likes as you possibly can.  If it was as easy as depositing your fans into your bank account then we would all be very rich very quickly. If your social media strategy is about sales, then the trick is to translate ‘likes’ into sales. If you […]

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12 Tips to Get Real Results on the Social Networks, Not Just Likes, Clicks & Followers

November 19, 2012 6:21 am How-Tos and Tips

Hopefully most businesses are well on their way to setting goals and objectives for 2013 and beyond. Chances are you are working on a plan that has a social media component to it. Do these questions sound familiar? How can I get more Facebook likes? How can I get more Facebook fans? How can I […]

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Critical Facebook Rules That All Page Admins Must Follow

November 19, 2012 6:03 am Online Marketing

Did you hear about Velvet Burger? They are one of the most recent companies to have their Facebook page deleted for breaking the rules. They waved ‘bye’ to almost 10,000 fans in the process. You can read their message to their customers below. You may have also heard Hell Pizza went the same way – […]

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6 Metrics You Must Track For Effective Marketing

October 30, 2012 11:37 am Online Marketing

Performance improvement expert H. James Harrington once said, “Measurement is the first step that leads to control and, eventually, to improvement.” For anyone trying to take their content marketing efforts to the next level, his words certainly ring true. For content marketers, metricsgive deep insights into how our content is performing. They tell us how […]

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The Secret To Increase Sales By More Than 45% With Landing Pages

October 26, 2012 11:55 am Online Marketing

Website landing pages often look and feel like an arcade floor. Rather than enticing and directing someone who comes to your site, they confound them–meaning, of course, that visitors act by bolting for the exit by way of the back button. A landing page is a place where visitors end up after being enticed there […]

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Marketing with Foursquare – the geolocation social media

October 11, 2012 10:37 am How-Tos and Tips, Social Channels

Foursquare is a great social media platform for tourism. This is been said repeatedly, and we will say it again. Foursquare is a great social media platform for tourism businesses.  This post discusses what Foursquare is and how a tourism business can use it in their social media-marketing plan. Have you acted on this option […]

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Ways of getting effective video content for your marketing needs

October 10, 2012 5:54 am Online Marketing

Integrating video into your marketing campaign isn’t as easy as simply creating a video and putting it up on YouTube. Creating a video that is effective, relevant, and successful can offer big rewards, but how do you integrate it successfully? Here, I’ll take you through the basics of video as a media type, discuss issues […]

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